There are many different kinds of people that will be visiting your website, but likely for different reasons. These include your current fans, potential new fans, as well as media, bloggers, bookers, and other industry folks. 

For example, your fans might go to your website to read your latest blog post or download your latest song. But with media and industry, they’re probably visiting your site to find things like your official bio, or some promo photos. 

To make it easy for media and industry to find…